10 November 2013
New Year Lottery for members of Dostlar Klubu were giving a chance to win silver and gold coins, as well as major prize - diamond. Our goal was to create outdoor and internet advertising communications.
We invited National Artist Brilliant (whose name is translated as Diamond) to be the face of the campaign. Campaign slogan has double meaning - You will have diamond present / You will get present from Brilliant.
Norm Cement - new company entering the market bulit a plant and production with a german technologies wanted to raise brand awareness. We were required to create brand communication that would show advantages of the product.