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Initial Balance advertising campaign for Nar Mobile

Nar Mobile was launching new campaign that allowed customers receive free internet traffic and 3 AZN of credit when buying new SIM-card. Our goal was to think of a good message and key visuals for the campaign.

We developed the visual idea of gift boxes. The key message "Bought one - got three" was based on the azerbaijani riddle about pomegranate - symbol of the Nar Mobile.