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Logo for 10th Anniversary of Araz Supermarket

Araz supermarket chain serves its customers in 145 stores all over Azerbaijan.

The task was to create a symbol dedicated to the 10th anniversary of the "Araz" supermarket. We should have emphasized sustainable development of the company and good customer service over the years.

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We connected “10” with an infinity symbol and national elements. Geometric shapes convey a sense of simplicity, modesty and cheerfulness. The zero smoothly flows into the sign of infinity. The infinity sign speaks of the company's sustainable development and its long-term plans.

The network of national elements shows that Araz supermarket has a wide chain of stores and that over the years Araz has become a national brand. Green and orange are the company's corporate colors. They create an impression of freshness and sincerity.

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The jubilee symbol was presented to the customer for use on various media. The symbol is relatively larger than the logo, which emphasizes the significance of the event.

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A truck, like packaging, is an element that a brand often encounters with customers. The symbol plays an important role in attracting more customers.

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