06 January 2022
We have developed rebranding for PMD Group, one of the largest real estate companies in Azerbaijan.
In order to choose the right positioning for the brand in the market, we held a series of meetings with customers, partners and employees of the PMD Group. As a result of the research, we determined the main value of the brand, which was expressed by two main concepts, "trust" and "perfection".
Based on the approved archetype, mission and values of the brand, we have developed a new branding for the company.
Our team also designed and organized the PMD Group rebranding event, as well as created a new website of the company.
The new PMD Group logo reflects all aspects of life and how it is built. The ideal shape of the logo shows that it creates harmony for its surroundings.
Our aim in the development of the website was that the user could evaluate the whole wide range of projects carried out by IKMA from the main page.